The digital arm of YCP

A full-service digital marketing agency grounded in local market intelligence across Southeast Asia.

Headquartered in Singapore, YCP Interactive is the digital marketing arm of YCP, a publicly listed firm (TSE: 9257) with 24 offices worldwide.

The thinking behind the agency

YCP Interactive was built to bridge global ambition with local execution across Southeast Asia.

Our integrated approach brings together performance marketing, generative engine optimization (GEO), creative and content, e-commerce, market research, media planning, and influencer marketing, all designed to work as one.

Nine markets. One integrated team

YCP Interactive delivers across nine Southeast Asian markets through a mix of on-the-ground teams and trusted local partners:

Every engagement is led by our core team, with local execution tailored to each market’s language, culture, and media landscape. No disconnected handoffs. No generic regional rollouts.

Meet our leadership team

The partners on stage at the booth are the same partners who will work on your account.

Shingo Kasumoto

Managing Partner, CEO of YCP Interactive Solutions

Supports clients across Japan and Southeast Asia through management services in operations, marketing, finance, and strategy solutions.

Worked at P&G and took leadership roles as Brand Manager for Asia businesses of a hair care & hair styling brand

Natsumi Horikawa

Partner

Oversees digital marketing operations across 9 ASEAN markets.

15+ years of extensive international experience within the marketing industry with multiple regional/global projects in media, FMCG, consumer electronics, automotive, retail etc

Former Strategic Agency Manager at Google Japan

Eunice Maximo

Partner

An award-winning creative director who has received recognition at Cannes Lions, MadSparks, Campaign Asia, and Spikes Asia. Held former roles at leading global agencies.

Work @cannes_lions + Golds, Silvers, Bronzes @campaign_asia @madstars @nyfestivals @spikes.asia

Ex-Global Agencies: Publicis & Grey

12 years leading brands like JTI, P&G, Samsung, Unilever, Heineken, Nestlé

Eucel Maximo

Partner

13+ years of experience across Forbes 500 companies (Coca-Cola, RB, Mondelez, Mead Johnson) in diverse Marketing, Sales, Market Intelligence, E-commerce, and Finance roles.

Awards: Campaign Asia, Drum Awards, Asia CEO Awards | Nominee: Coca-Cola Marketing Innovation

Led global brand campaigns with Samsung, Unilever, Heineken & Nestlé | Board Member, Non-Profits

Koma Okubo

Partner

A seasoned growth strategist with deep marketing expertise and proven operational leadership skills, to help clients accelerate their growth and navigate complex regional markets.

5+ years leading an APAC AdTech business, with core strengths including business scaling, go-to-market execution, organizational design

Awarded on the world’s leading creative stages

YCP Interactive and its creative team have been recognized at leading global and regional award platforms:

More than an agency

YCP is a leading consulting firm dedicated to delivering innovative solutions across diverse industries. Our key service areas include Digital Transformation, Interactive Solutions, Sustainability Solutions, Supply Chain Solutions, and Operational Transformation. Our diverse leadership team comprises seasoned industry professionals who serve your company through our 24 offices globally.

Can't is a brief. Tell us your "can't"

Every great campaign we’ve launched started with someone saying it couldn’t be done. We can because we built them.